Wednesday, 8 August 2012

Elections and Publicity in Porto Seguro - Politics the North-Brazilian way


Since my first day in Porto Seguro, I have been interested in the way North Brazilians - or well, Baianos - do their publicity and politics.


One thing that's quite unfamiliar for me and other Germans and Londoners at least, are cars (or motorbikes) that drive around with annoyingly loud speakers strapped to their roof called "carro de som" and public radio stations on the streets that are playing the latest supermarket advertisements or politics propaganda songs. You cannot escape them, even with all windows and doors closed and it starts at 8:30am, even on Sundays...

Most politicians decided to choose a popular song (best are those that you can scream and rhyme, especially the number to vote for should be repeatable...), well known party songs from the Toa Toa e Axe moi beaches are the favourites. Then they change the lyrics into something like "vote for better education, good infrastructure, safety" or "the people from Porto Seguro don t want to return to the past, a new time has started now, vote now for xyz and remember 44"

I'll try to upload a few examples that I recorded with my phone:


video


video



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